Archive for Secrets to improving an I.T. Services Practice

Grow Security Sales Revenue With Existing Clients: Microcast!

Grow Security Sales Revenue With Existing Clients: Microcast!


Take your MSP Security Business
to the XGEN™ Level!

Your Host Erick Simpson Vice President - SPC International Online

Register for our New, Must-Watch State of the Industry Webcast Now to Grow Your Security Sales Revenue!

Learn about growing your MSP revenue by leveraging the NEW version of Worry-Free Services, powered by XGen™ Security. A blend of threat protection techniques, eliminating security gaps and providing maximum protection for today’s and tomorrow’s threat across endpoints and users. Security should not slow your customers down. XGen™ security optimizes performance by using the right technique at the right time. Plus, you’ll spend less time on administration with centralized visibility and control.

You owe it to yourself and your customers to participate in this educational Webcast – delivered the way only SPC and Trend Micro can!

Join us Tuesday and Thursday, April 11th and 13th, 3 Times Daily for US and International Attendees! 8am PST / 11am PST / 8pm PST

Learn About Worry-Free Services:

  • What’s NEW – Machine Learning, Application Control and Encryption Management
  • Increase your MRR with Advanced Email, Collaboration and Ransomware Protection
  • Centralized management & licensing tools that work with your RMM/PSA platforms
Erick Simpson, Vice President and CIO, SPC International Online

Erick Simpson
SPC International

Michael Murphy, Global Marketing Manager, Trend Micro

Mike Murphy, Global Integrated Marketing Manager – SMB Solutions, Trend Micro

Ryan Delany, Global Solutions Marketing Manager, Trend Micro

Ryan Delany, Global Solutions
Marketing Manager,
Trend Micro


Trend Micro
SPC International Online - The IT Busineess Builder

SPC International Online, Inc. 333 City Blvd West Suite 1700 Orange, California 92868 (855) 772-6778


Posted in: Sales, Secrets to improving an I.T. Services Practice, Security

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Stop Wasting Time and You’ll Make More Money

Stop Wasting Time and You’ll Make More Money

We all do it – waste time that is. There are a variety of tools, software, and ‘systems’ available geared towards helping people (and companies) become far more efficient with time management. Unfortunately, not every employee or client has great time management skills and it doesn’t appear to be something heavily focused on at any level of education. So, what that means is there is greater pressure on you as the Managed Service Provider (MSP) to keep your act together.

Time wasted by MSPs means you’re missing out on potential revenue from new and existing sources. What can you do? Well, a number of things actually. Let’s take a look at the ways in which you, as the MSP, can become better at time management and make more money.

Better Project Management

Short of telling you to simply stop wasting your time, one such way of wasting less time is becoming a better project manager. It is absolutely critical projects go off without a hitch and clients understand the timeline put in place is what will be followed. It wouldn’t hurt to look into project management resources, such as what SPC International offers, but you still have to actually follow the steps. Better project management allows you to stick to firm deadlines, impress clients with how on top of things you are, and be able to move seamlessly from one project to the next because everything has been properly planned out.

How Do We Waste Time at Work?:

  • 48% surfing the web
  • 33% socializing with co-workers
  • 30% conducting personal business
  • 19% making personal calls
  • 15% taking long lunch breaks
*Source: Time Doctor

Create and Follow an Effective Managed Services Marketing Plan

We’re sure you’ve heard this from others, as we have many times ourselves, but for some reason some MSPs seem to believe marketing is easy. Hate to break it to you, but it’s not. For starters, you are going to waste a lot of time cold calling and sending out emails without much success because you likely haven’t properly identified your target audience – the people who are most likely to be interested in your services as an MSP. Then of course there’s figuring out what type of marketing you should be doing (direct response should probably be at the top of your marketing to-do list). Needless to say, it isn’t as easy as it may seem.

Creating a successful Managed Services marketing plan is the first step in producing consistent, dependable leads that can lead to consistent business growth. No more cold-calling, no more wasted efforts on activities that cost you more in time and money than what it gives back.

Take a Break…Seriously

It may seem counter-productive, but taking a break every once in a while is actually a good thing. As an MSP, it can be easy to get caught up in the mountains of things you believe you have to do or accomplish in any given 24-hour period. Instead of getting caught up in a vicious cycle of exhausting all mental and physical energies each and every day, force yourself to only work on one thing at a time, and to actually stand up and walk away for 5-10 minutes every once in a while so you don’t burn out.

Countless studies on productivity have concluded that we are far less efficient workers when we’re taking on too many things at once. Instead of focusing on doing one thing really well at a time, we end up doing a mediocre job on three or four different projects because we’re jumping from one to the other before really completing anything.

So there you have it. If you want to become a more productive MSP and make more money as a result of wasting less valuable time, this is a good place to start.


Want to learn more marketing and sales techniques to sell on value and increase your profitability during difficult economic times? Get The Best I.T. Sales & Marketing BOOK EVER!

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