You’re Selling Security All Wrong! State of the Industry Webcast


State of the Industry Webcast

Erick Simpson
Erick Simpson
Senior Vice President & CIO
SPC International

Ryan Delany
Global Solutions
Marketing Manager
Trend Micro

You’re Selling Security All Wrong!

Register Now and Join us Tuesday, 

December 3rd at 11am PDT/2pm EDT

Security is the number one concern of SMB business owners today.


Are you selling Security solutions easily and winning high-margin business, or are you struggling to sell them – or not selling them at all?

In either case, you need to register now for my special Webcast on Tuesday, Dec. 3rd at 11am PDT/2pm EDT

This important Webcast will help you discover how to properly bundle, price, sell and maintain high-margin, low-touch Security Solutions.

Along the way, we will identify common mistakes IT Providers make when positioning and closing security business with prospects and existing clients, and how to leverage these solutions to grow recurring revenues and increase the lifetime value of each of your client relationships.

Our Sponsor: Trend Micro

This special Webcast is brought to you by our Sponsor and Strategic Partner,Trend Micro, and I’ll be joined by Ryan Delany, Trend’s Global Solutions Marketing Manager.

Ryan will share with you how to leverage the power of Trend to help you overcome your Security solutions sales challenges and simplify your management and maintenance duties after the sale. In addition, you’ll learn how to leverage Trend to uncover additional up-sell and cross-sell opportunities.

In this informational one-hour Webcast you will learn:   
  • The 3 key ingredients in a Solid Security solution – and they may not be what you think!
  • 3 ways to price Security Solutions that make business owners say yes
  • How to Open the Security conversation and build buying temperature to close the sale
  • …and more! 

Every registrant to this special Webcast will receive the following 3 Bonus digital downloads:
  1. Trend Micro’s MSP/Cloud Playbook
  2. My Best Practice Guide: The 7 Step Sales Process for IT Services and Solutions
  3. My Best Practice Guide: IT and Managed Services Sales Closing Handbook


Posted in: State of the Industry Webinars

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